Communications and Marketing Manager

Role title – Communications and Marketing Manager

Hybrid working for 2 days per week at home

Salary: £40,000 to £45,000 per annum

Closing date: Applications close on 25th April 2024

Join the British Small Animal Veterinary Association (BSAVA) and help promote excellence in the veterinary profession.

The role:

BSAVA is looking for an exceptional marketing professional with a track record of delivering innovative and impactful marketing and engagement campaigns.

This is an exciting opportunity to transform the BSAVA’s approach to communications and marketing making it relevant to a rapidly changing environment. You will lead the marketing team, overseeing the development and delivery of marketing strategies, plans and processes which bring the BSAVA brands and products to life. You will be responsible for the day-to-day management of BSAVA’s communication channels, helping to review and improve current strategies to ensure content aligned with these strategies is shared with members and the wider veterinary community.

Skills and experience:

We are looking for a self-motivated individual with a track record of success, who can demonstrate excellent understanding of a broad range of marketing tools and practices. Our members are at the heart of our organisation, and we’re looking for someone who is committed to a member-led approach, who can develop effective engagement strategies and deliver real impact for the association and our members.  Key to this is leading a team of dedicated individuals, designing and implementing departmental processes aimed at efficiency and ensuring that service levels committed to other departments are adhered to.

The successful candidate will be an excellent communicator, with a good eye for detail and strong written and visual literacy. They will have significant previous experience of working in a marketing role, ideally within a biological sciences, veterinary or human medicine, animal welfare or a membership setting, and will be able to demonstrate a strong understanding of effective engagement principles. Our annual Congress is a major event in our calendar, and applications from individuals with a background in events marketing would be particularly welcome.

The candidate must be flexible to occasionally work outside of normal office hours.

Other essential skills include:

  • Managing a department with a high volume of tasks and assignments with short lead times
  • Experience of planning and delivering effective marketing and communication campaigns
  • A passion and flare for data and analytics, and a commitment to insight-led approaches
  • Up-to-date knowledge of marketing and communications tools including social media platforms and SEO
  • A genuine commitment to engagement practices and being part of a member-led organisation.
  • The ability to work proactively, with high attention to detail using your own initiative to accomplish a variety of tasks often to tight deadlines.
  • Exceptional organisational and time management skills

About the BSAVA:

The BSAVA is a professional membership association which exists to advance care for companion animals. With a membership of more than 10,000 veterinary surgeons, vet nurses and students, we work in the UK and internationally to promote excellence in small animal practice through education and science, by facilitating training, conducting research, and developing policy. Each year we deliver numerous education courses, host a large small-animal Congress, and publish books, manuals, apps, and magazines.

This post sits within the Membership & Marketing department and reports to the Head of Membership & Marketing.

Our reward package for this role includes a basic salary of between £40,000 and £45,000 per annum (depending on qualification and experience). In addition, we offer generous employer pension contributions starting at 7% and increasing up to 10% with length of service.

We also offer:

  • Holiday starting at 25 days (plus bank holidays) rising by 1 day each year up to 28 days, plus a further entitlement of an additional one day every 5 years of service.
  • Bupa dental plan.
  • Enhanced pay for maternity, paternity, adoption and other family-related leave.
  • Life assurance of 3 x annual salary.
  • Support for hybrid working for our employees, meaning you can work at home for up to two days a week and we also have a comprehensive Flexible Working Policy.
  • Access to a free legal helpline where you can ask our specialist lawyers for legal advice on an array of topics.
  • Health and wellbeing support, including an Employee Assistance Programme, available 24/7 365 days and a network of mental health first aiders. Plus, enhanced Company sick pay, access to private medical insurance upon completion of 12 months’ service, occupational health service and annual flu vaccinations.
  • Training and development.
  • Free onsite parking, and for those who wish to cycle, we offer a cycle to work scheme which provides a discounted purchase of a bicycle and accessories for healthy, low carbon travel.
  • Last but by no means least, we have regular social activities and events for those who wish to join!

And we are:

Community friendly – offering paid leave to volunteer for a charity or not for profit organisation.

Committed to supporting sustainability in our work and in the veterinary profession.  The Association has completed a certified carbon audit and has been awarded silver accreditation with Investors in the Environment.

So, if you are bold and innovative, strive for excellence whilst taking ownership and accountability of your work, show passion for what you do and work effectively in a team – then you’ll be a great fit for the Association, and we would love to hear from you.

How to apply:

Please submit your CV and a covering letter detailing how you meet the requirements in the role description on the vacancies page on our website, to Bernard Frost, Head of Membership and Marketing, via b.frost@bsava.com.

If you have any questions, or would like to discuss the role, please contact b.frost@bsava.com or 01452 726 700.

We will review applications and hold interviews at any time prior to the closing date, which may mean that we fill this vacancy early if we find a suitable candidate.

By applying for this position, you are consenting to the information on your CV being held by the Association for six months.

Our commitment to equality, diversity and inclusion (EDI) underpins our belief that we can make the Association stronger through the unique contributions we can all bring.  We create inclusive teams aligned to our values and encourage applications from a diverse range of suitably qualified candidates.

Download the Job Description here